Product and Use Cases
Language & Standards Playbook
Turn your content and expertise into a live language with built-in standards that is the company-defined way of selling your value.
New Hire Onboarding & Ramp up
Onboard new hires using a time-to-fluency metric, getting them productive against a target date without losing momentum.
Practice Studios for Fluency
Sales and non-sales teams can practice to fluency in your company’s story and differentiation, building consistent, high-quality buyer dialogue.
Value Proposition, Messaging & Pitch Fluency
Use the studio to make sales, non-sales, and the wider team fluent in your core value message—able to articulate it clearly under pressure.
Sales Plays [Full Simulated Role Plays]
Practise and become fluent in the company's critical sales plays across the sales pipeline. These are customised for the company and the context.
Discovery & Information Gathering Skills Training
Use the studio to train expert discovery—building fluency and precision in your company’s information-gathering approach, so teams execute it consistently as a core skill.
Scored & Narrative Practice Feedback
Users get high-standard feedback - scores and narratives - with clear advice highlighting immediate opportunities for improvement.
Outbound Selling Skills
Train and sharpen outbound selling skills for crisp messaging and expert discovery that consistently deliver high-quality dialogue that buyers appreciate.
The Seller Coach
Your studio provides coaching feedback and you can ask Sabine for advice on specific topics or on your practice performance.
Lift Conversion on Inbound
Train inbound teams to deliver high-quality conversations that give buyers insight, clarity, and a clear next step. Make inbound a premium buyer experience.
Conversation Auditing
The studio audits recorded conversations (e.g. from Otter) to your company-defined standard. This surfaces dialogue gaps and execution opportunities, daily.
Transactional and Complex Sales Plays
The studio supports both transactional, single-call sales and structured sales plays, helping sellers build consultative and complex selling skills step by step.
On-the-Fly Practice
The studio audits recorded conversations (e.g. from Otter) to your company-defined standard. This surfaces dialogue gaps and execution opportunities, daily.
Conversation & Deal Coaching
Managers use the studio to identify and coach specific conversation skills, while strengthening overall team management capability.
Sabine - Your Studio Assistant
Deal Clinic is the quality control layer. Get a single, governance-grade view of each opportunity, continuously updated from multiple sources.
AI-assisted On-Site Live Sales Training
Augment in-house or on-site training with an AI-assisted studio that transforms impact through stronger team alignment and same-day skill improvement.
The Deal Clinic
Deal Clinic is the quality control layer. Get a single, governance-grade view of each opportunity, continuously updated from multiple sources.
New Product & Market Entry Preparation
Prepare teams for new products and markets by building fast fluency in personas, messaging, and positioning - so they can execute confidently under campaign timelines.
Team Baselines & Benchmarks
Team baselines and benchmarks show moving average practice and audit scores versus an minimum 80% standard, revealing individual gaps and team-wide patterns.
Leadership-Defined Messaging Standards
Align senior leadership on messaging by stress-testing real language, modelling execution, and defining a clear, company-wide standard with measurable scoring and rubrics.
The Practice Studios
| Key Feature | What it Does | Why it Matters |
|---|---|---|
| Ingestion Engine | Transforms your existing decks, proposals, website and FAQs into structured, practice-ready sales language. | Activates trapped company expertise and turns it into fluent, differentiated dialogue across the team. |
| Practice Studios | AI-simulated environments to rehearse messaging, discovery, objections, outbound and inbound conversations. | Builds fluency before live selling — raising conversation quality and strengthening pipeline integrity. |
| Sales Plays | Structured simulations of high-stakes deal conversations and critical stage moments. | Replaces vague role-play with execution mastery — improving stage progression, buyer control and forecast reliability. |
| Conversation Rubrics | Company-defined standards converted into measurable AI evaluation. | Moves coaching from opinion to evidence — embedding quality control into practice and lifting lead quality. |
| Recorded Practices | Audio capture of practice sessions for rep reflection and manager review. | Enables pre-live quality control and precise coaching on tone, control and call management — before revenue is at risk. |
The Execution Studios
| Key Feature | What it Does | Why it Matters |
|---|---|---|
| Deal Diagnostic Readouts (DDRs) content | A unified, continuously updated evidence view of each opportunity’s health. | Converts scattered updates into a permanent risk-to-revenue signal — enabling earlier, smarter intervention. |
| Discovery Expert Models (DEMs) | Codified models of your company’s unique discovery logic, components and standards. | Replaces ad-hoc questioning with execution-level discovery — strengthening deal diagnosis and exposing coaching gaps. |
| Deal Agent | Automated deal check-ins that prompt reps to update opportunities by simply replying to an email. | Replaces last-minute, informal updates with continuous evidence capture — surfacing invisible risk, even in silence. |
| Call Auditor | AI analysis of recorded calls against company-defined standards and discovery models. | Eliminates manual call review while exposing coaching gaps and risk-to-revenue gaps — strengthening execution and forecast governance. |
| On-the-Fly Studio | Instantly generated, self-service practice sessions triggered by real deal or execution gaps. | Enables immediate execution recovery — closing skill gaps before the next live interaction and improving deal control. |
| Lyric Generator | Company-tailored email and conversation openers generated from your embedded language and playbooks. | Delivers on-demand language upgrades — giving reps sharper ideas instantly, aligned to your differentiated standards. |
